Rigid search rules forced endless manual tagging sprints. Now, ML classifies products at ingestion to match natural shopper language.
A retail chain operating over 1,800 stores across Mexico and Argentina with a rapidly growing e-commerce platform handling peak traffic events like El Buen Fin.
Although 70% of customer queries used broad terms like 'smart TV,' the legacy taxonomy relied on exact catalog matches and brittle rules. This...
Omnichannel department store offering consumer goods and financial services.
AI-powered search and discovery platform for enterprise and commerce.
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