AI case study

SovrnAdvertising data platform

Manual access controls across 30 accounts stalled models. Unified governance speeds pipelines 5x, boosting publisher yield 30%.

Published|4 months ago

Key results

Publisher Yield Increase
30%
Monthly Cloud Savings
$45k

Result highlights

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The story

Context

An ad-tech platform empowering 6,000+ publishers and creators, managing data across 150+ applications and 30+ AWS accounts to drive advertising demand on the open internet.

Challenge

Critical data was locked in silos across separate Commerce and Ad Exchange products, creating governance bottlenecks that stalled innovation....

Solution
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Quotes

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The company

Monetization and advertising technology platform for digital publishers.

IndustrySoftware & Platforms
LocationBoulder, CO, USA
Employees251-1K
Founded2014

The AI provider

Databricks is a Big Data company that offers a unified analytics platform for data science, engineering, and analytics teams.

IndustrySoftware & Platforms
LocationSan Francisco, California, United States
Employees10K-50K
Founded2013

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