AI case study

Cars24Sales operations automation

Blind spots across 300 hubs hid test drive issues. Tablet mics now surface defects, while AI agents automate sales calls.

Published|8 months ago

Key results

Calling Cost Reduction
50%
Hub Cost Reduction
10%
Conversion Uplift
35%

Result highlights

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The story

Context

An automotive retailer operating over 300 distributed hubs across India, serving millions of customers and managing thousands of test drives weekly.

Challenge

Distributed field operations created blind spots where mechanical issues and loan objections during test drives went undetected. Additionally, a high...

Solution
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Scope & timeline

  • 3M+ minutes of AI-supported calls
  • 22,000+ hours of audio analyzed

The company

E-commerce platform for buying, selling, and financing used vehicles.

IndustryAutomotive & Mobility
LocationGurgaon, HR, India
Employees5K-10K
Founded2015

The vendor

ElevenLabs logo

ElevenLabs

elevenlabs.io

AI voice synthesis platform for text-to-speech, dubbing, and voice cloning.

IndustrySoftware & Platforms
LocationNew York, NY, USA
Employees51-250
Founded2022

Use case

Cars24's Sales operations automation is part of this use case:

Voice Agent
75 case studies(+126% YoY)
Proven impact?
LowModerateVery Strong
4.4Moderate
5.3Strongwithin Sales

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