Automotive & Mobility|Sales|Increase Revenue

TVS Motor CompanySales and customer support

Static forms ignored cultural nuance. Now, AI agents speak local dialects to capture leads and automate feedback calls.

Dec 15, 2025|1 month ago

Key results

Turnaround Reduction
80%
Lead Capture Lift
35%

The company

TVS Motor Company logo

TVS Motor Company

tvsmotor.com

Manufacturer of motorcycles, scooters, and three-wheeled vehicles.

IndustryAutomotive & Mobility
LocationChennai, TN, India
Employees10K-50K
Founded1978

Result highlights

  • 80% reduction in feedback turnaround
  • 35% lift in lead capture

The story

A global automotive manufacturer and mobility provider serves customers across 25 countries in Africa, Latin America, the Middle East, and Asia.

The company relied on static web forms for lead capture, which offered a generic experience across nine different languages and diverse cultural contexts. Post-sales feedback collection was similarly unscalable, lacking an automated way to conduct surveys in local dialects.

The organization deployed multimodal agents to handle product discovery and lead capture through combined voice and text interactions. For post-sales engagement, the system initiates outbound calls using localized voice personas that adapt accents and tones for specific regions. The platform integrates via API with cloud telephony providers to manage real-time conversations globally.

Scope & timeline

  • Rollout to 25+ countries in weeks

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