AI case study

CarousellProduct listing creation

Complex forms stalled sellers. Multimodal AI now drafts listings from video, cutting setup time to minutes.

Published|5 months ago

Key results

Cost Reduction
100%
Median Listing Time
<2 mins
Dataset Coverage
100%
vs 10-20%

Result highlights

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The story

Context

Greater Southeast Asia's leading multi-category platform for secondhand goods, serving tens of millions of users across seven markets.

Challenge

The manual product listing process created friction for sellers, while a legacy fraud detection model could only analyze 10-20% of user...

Solution
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Scope & timeline

  • Fraud model iteration cycles cut from 3 weeks to 2 days

Quotes

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The company

Carousell logo

Carousell

carousell.sg

Classifieds marketplace for buying and selling new and secondhand goods.

IndustryRetail
LocationSingapore
Employees1K-5K
Founded2012

The AI provider

Cloud computing services, AI infrastructure, and data analytics platforms for enterprises.

IndustryTechnology
LocationMountain View, CA, USA
Employees100K+
Founded1998

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