Managers struggled to turn data insights into food concepts. AI now drafts detailed product specs covering 20+ attributes.
A global trading company's food division services 10,000 manufacturers and 3,000 retailers with a dashboard that aggregates consumer purchasing trends, social media discourse, and quantitative market data.
While the platform excelled at analysis, it could not assist with the creative phase of product planning that typically relies on human intuition....
“Our goal with generative AI is to transform FOODATA into a service that provides immediate product proposal drafts for food manufacturers by conducting comprehensive data analysis. On top of delivering greater efficiency by eliminating the need for analysis, we want to add new value in the form of idea generation.”
Global general trading company across textiles, machinery, energy, and food sectors.
Enterprise software, cloud infrastructure, and consumer electronics platform.
Supported ITOCHU from the learning phase through to development of its generative AI platform.
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