AI case study

Bared FootwearCustomer service

Flash sales pushed the inbox past 300 — 24 hours to resend a gift card. Now the agent handles the routine; staff take what matters.

Published

Key results

Email Backlog Cleared
300
Chat Resolution Rate
~52%
Email Resolution Rate
~30%

Result highlights

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The story

Context

A footwear brand with roughly 450 styles whose reputation is built on premium service: shipping a second size at no charge, spending 20 minutes on calls discussing fit, and covering return postage.

Challenge

Twice-yearly flash sales spike email volume beyond what the team can absorb, and product knowledge takes months to develop, making temporary hires...

Solution
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Scope & timeline

  • 5-week deployment from kickoff to live

Quotes

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The company

Bared Footwear logo

Bared Footwear

baredfootwear.com

Ethically sourced, biomechanical footwear and accessories for men and women.

IndustryRetail
LocationArmadale, VIC, Australia
Employees51-250
Founded2008

The vendor

Sierra logo

Sierra

sierra.ai

AI agent platform for autonomous enterprise customer service.

IndustrySoftware & Platforms
LocationSan Francisco, CA, USA
Employees51-250
Founded2023

Use case

Bared Footwear's Customer service is part of this use case:

Conversational Commerce
81 case studies(+25% YoY)
Proven impact?
Average
4.1Typical
4.1Typicalwithin Retail
4.1Typicalwithin Customer Service

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