AI use case

Conversational Commerce

AI conversational interfaces on retail and e-commerce sites that help shoppers across the full buying journey — from product discovery and styling advice to checkout, order tracking, returns, and exchanges.

81 case studies (+32% last year)

Key figures

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Latest case studies in conversational commerce

7Brew Coffee logo7

7Brew Coffee

Retail|Mid-size

Phone support

AgenticL4

Thousands of daily calls across 800+ stands; AI now handles 96–98%, freeing the team for callers who need a human.

96–98%AI Call Resolution Rate
via nextiva.com
Published Oct 9, 2026
Riachuelo logoR

Riachuelo

Retail|Enterprise

Customer service

AgenticL4

Agents left live calls to hunt answers; quality teams sampled a fraction. AI now monitors every call and guides consultants in real time.

<4 minsEval. Time Reduction
via genesys.com
Published Sep 29, 2026
Trademark Global logoT

Trademark Global

Consumer Products|SMB

Customer self-service

AgenticL4

Strict SLAs, 8,000 products, fragmented channels — headcount couldn't keep up. CX built an AI agent; it now handles 42% of interactions.

42%Interaction Containment
via genesys.com
Published Sep 15, 2026
L'Oréal logoL

L'Oréal

Consumer Products|Enterprise

Order status support

AgenticL3

Fragmented backends, each brand with its own voice. Agentforce handles order queries across all — adding a brand is a config, not a rebuild.

24/7Order Status Support
via salesforce.com
Published Sep 14, 2026
Specs Inc. logoS

Specs Inc.

Technology|SMB

Customer concierge

AgenticL3

At $2,195 with no B2C service team, SPECS deployed an AI concierge to answer product questions, resolve issues, and rescue returns.

via salesforce.com
Published Sep 14, 2026
New Look logoN

New Look

Retail|Enterprise

Customer support

AgenticL4

16.5 hours to a first reply—on 9,500 inquiries a week. Launched the day before Black Friday, AI agents now close 42% without a human.

99.5%First Reply Time Reduc.
via zendesk.com
Published Jul 15, 2026

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