Merchandisers manually updated rules weekly to decode trade slang. Now, AI continuously trains on live data to process complex queries.
One of Britain's fastest-growing tool and building suppliers, operating 580 stores with website and mobile apps accounting for roughly half of all transactions.
Customers frequently used synonyms, brand names, and trade-specific slang that the legacy search tool couldn't process, resulting in 2% of all...
“We had thousands of rules that had accumulated over the years. They improved things, but they never fixed the underlying problem. So we reached out to Google Cloud to improve our product discovery, and were introduced to Vertex AI Search for commerce.”
Retailer of trade-quality tools, construction materials, and home improvement supplies.
Cloud computing services, AI infrastructure, and data analytics platforms for enterprises.
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Text matching failed on complex queries in a 50k catalog. Now, LLMs interpret intent to rank products by likelihood to convert.
Legacy search overwhelmed buyers. Now, AI guides tire selection by vehicle, and 20 internal modules automate tasks like legal review.
Rewriting technical summaries for 52,000 products was unscalable. AI optimized 10,000+ descriptions and enabled semantic search.
Keyword search failed on complex vehicle queries. Now, an AI pipeline rewrites messy questions to power shopping and service assistants.
Lawyers spent days reviewing hundreds of rulings. Now, AI scans 4.8M docs to draft citable opinions instantly.
Shoppers built lists item-by-item. Now, they build full baskets in one prompt, while staff automate internal workflows.
Online shoppers lacked guidance to navigate 26,000 appliances. An AI agent now matches natural queries to technical specs, driving sales.
Manual workflows delayed global campaigns for weeks. Now, local teams use GenAI to instantly draft localized, regulatory-compliant copy.
Producers manually matched timestamps. Now, teams edit transcripts directly, and AI generates social clips without video skills.
Merchandisers manually updated rules weekly to decode trade slang. Now, AI continuously trains on live data to process complex queries.
One of Britain's fastest-growing tool and building suppliers, operating 580 stores with website and mobile apps accounting for roughly half of all transactions.
Customers frequently used synonyms, brand names, and trade-specific slang that the legacy search tool couldn't process, resulting in 2% of all...
“We had thousands of rules that had accumulated over the years. They improved things, but they never fixed the underlying problem. So we reached out to Google Cloud to improve our product discovery, and were introduced to Vertex AI Search for commerce.”
Retailer of trade-quality tools, construction materials, and home improvement supplies.
Cloud computing services, AI infrastructure, and data analytics platforms for enterprises.
Related implementations across industries and use cases
Text matching failed on complex queries in a 50k catalog. Now, LLMs interpret intent to rank products by likelihood to convert.
Legacy search overwhelmed buyers. Now, AI guides tire selection by vehicle, and 20 internal modules automate tasks like legal review.
Rewriting technical summaries for 52,000 products was unscalable. AI optimized 10,000+ descriptions and enabled semantic search.
Keyword search failed on complex vehicle queries. Now, an AI pipeline rewrites messy questions to power shopping and service assistants.
Lawyers spent days reviewing hundreds of rulings. Now, AI scans 4.8M docs to draft citable opinions instantly.
Shoppers built lists item-by-item. Now, they build full baskets in one prompt, while staff automate internal workflows.
Online shoppers lacked guidance to navigate 26,000 appliances. An AI agent now matches natural queries to technical specs, driving sales.
Manual workflows delayed global campaigns for weeks. Now, local teams use GenAI to instantly draft localized, regulatory-compliant copy.
Producers manually matched timestamps. Now, teams edit transcripts directly, and AI generates social clips without video skills.