Merchandisers manually updated rules weekly to decode trade slang. Now, AI continuously trains on live data to process complex queries.
One of Britain's fastest-growing tool and building suppliers, operating 580 stores with website and mobile apps accounting for roughly half of all transactions.
Customers frequently used synonyms, brand names, and trade-specific slang that the legacy search tool couldn't process, resulting in 2% of all...
“We had thousands of rules that had accumulated over the years. They improved things, but they never fixed the underlying problem. So we reached out to Google Cloud to improve our product discovery, and were introduced to Vertex AI Search for commerce.”
Retailer of trade-quality tools, construction materials, and home improvement supplies.
Cloud computing services, AI infrastructure, and data analytics platforms for enterprises.
Toolstation's Product search is part of this use case:
Related implementations across industries and use cases
Text matching failed on complex queries in a 50k catalog. Now, LLMs interpret intent to rank products by likelihood to convert.
Exact-match search missed synonyms. AI now maps intent—linking "cooling goods" to inventory—turning vague queries into sales.
Online shoppers browsed without guidance. A white-glove AI assistant now interprets needs, driving 2x conversion volume vs search.
Keyword limits and manual workflows bottlenecked sales. Semantic search raised purchase amounts 14.2% and halved listing creation time.
Fragmented vendor feeds obscured matching items. Now, AI pipelines parse millions of unstructured records into curated collections.
Recruiters juggled disconnected systems while managers fielded candidate calls from the back office. An AI now screens and engages 24/7.
16.5 hours to a first reply—on 9,500 inquiries a week. Launched the day before Black Friday, AI agents now close 42% without a human.
Translating updates one language at a time bottlenecked distribution. Now, AI drafts multilingual commentary in minutes for editor review.
Some member headshots looked genuinely unusable. Runway transformed each into broadcast-ready stills—no cross-country studio shoot required.
Merchandisers manually updated rules weekly to decode trade slang. Now, AI continuously trains on live data to process complex queries.
One of Britain's fastest-growing tool and building suppliers, operating 580 stores with website and mobile apps accounting for roughly half of all transactions.
Customers frequently used synonyms, brand names, and trade-specific slang that the legacy search tool couldn't process, resulting in 2% of all...
“We had thousands of rules that had accumulated over the years. They improved things, but they never fixed the underlying problem. So we reached out to Google Cloud to improve our product discovery, and were introduced to Vertex AI Search for commerce.”
Retailer of trade-quality tools, construction materials, and home improvement supplies.
Cloud computing services, AI infrastructure, and data analytics platforms for enterprises.
Toolstation's Product search is part of this use case:
Related implementations across industries and use cases
Text matching failed on complex queries in a 50k catalog. Now, LLMs interpret intent to rank products by likelihood to convert.
Exact-match search missed synonyms. AI now maps intent—linking "cooling goods" to inventory—turning vague queries into sales.
Online shoppers browsed without guidance. A white-glove AI assistant now interprets needs, driving 2x conversion volume vs search.
Keyword limits and manual workflows bottlenecked sales. Semantic search raised purchase amounts 14.2% and halved listing creation time.
Fragmented vendor feeds obscured matching items. Now, AI pipelines parse millions of unstructured records into curated collections.
Recruiters juggled disconnected systems while managers fielded candidate calls from the back office. An AI now screens and engages 24/7.
16.5 hours to a first reply—on 9,500 inquiries a week. Launched the day before Black Friday, AI agents now close 42% without a human.
Translating updates one language at a time bottlenecked distribution. Now, AI drafts multilingual commentary in minutes for editor review.
Some member headshots looked genuinely unusable. Runway transformed each into broadcast-ready stills—no cross-country studio shoot required.