Attentive
Marketing content creation
High standards led to endless manual tweaking. Teams now use AI to turn raw transcripts into on-brand assets, saving months of lead time.
- Content production cut from months to 1 week
Style guides were buried in folders. Now, an AI extension surfaces on-brand suggestions directly in Google Workspace.
A SaaS provider of HR software for small- to medium-sized businesses, managing sensitive payroll, benefits, and employee data with strict data governance requirements.
An expanding network of internal content creators struggled to maintain brand consistency, often ignoring static style guides buried in file folders....
“One of the key challenges we’ve faced as a team is scaling as we grow. We’ve been able to handle a lot of growth in our own team, but we’ve seen an ever-expanding network of content creators within the company. It’s great, but it also increases the number of places that we need to have some creative influence in so that we can make sure the content is on brand, accurately articulated, and professionally done.”
HR software platform for payroll, benefits, and employee management.
Writer is a content creation platform that leverages AI to enhance writing efficiency and quality for businesses and individuals.
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High standards led to endless manual tweaking. Teams now use AI to turn raw transcripts into on-brand assets, saving months of lead time.
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