Fast, unscripted commentary baffled standard tools. Custom AI now learns player names to sync accurate captions instantly.
An NBA franchise sought to make the live arena experience accessible to deaf, hard-of-hearing, and non-English-speaking fans.
Traditional speech-to-text tools failed to handle the fast pace, unscripted announcer commentary, and layered audio environment of live basketball....
“We love our fans and have always prioritized giving them an immersive arena experience. We wanted to try something we knew was within our reach—use leading-edge technology to create a super exciting, memorable live-game experience to meet the needs of our fans.”
Professional basketball league and global sports media organization.
Enterprise software, cloud infrastructure, and consumer electronics platform.
NBA's Live captioning is part of this use case:
Related implementations across industries and use cases
A one-second delay was too slow for live sports. Cloud inference now delivers stats 10x faster, powering 60+ AI initiatives.
Manual narration limited coverage to contenders. AI now voices every shot and assembles personalized highlight reels in minutes.
Editors relied on memory to analyze live fights. Now, AI agents mine history instantly, fueling broadcasts with deep, real-time context.
Legacy models caused 41 escalated cases. A 90-day switch to cloud AI restored accuracy and enabled real-time analytics.
Manual sales audits cost $26/hour. AI speech analysis cut costs to $2, saving 35,000 annual work hours.
Event surges flooded agents with the same ticket questions. Now, AI instantly resolves common queries, freeing the team for complex issues.
Manual prospect sourcing took 2 months. Now, AI enriches 8M records and routes scored sponsorship leads to 150 reps in 24 hours.
Protecting users from harmful on-device AI required internet. A powerful safety AI now runs directly on the PC, guarding users even when offline.
A 200% yearly data expansion bottlenecked global operations. Now, AI accelerates coding, drafts recipe cards, and resolves inquiries.
Fast, unscripted commentary baffled standard tools. Custom AI now learns player names to sync accurate captions instantly.
An NBA franchise sought to make the live arena experience accessible to deaf, hard-of-hearing, and non-English-speaking fans.
Traditional speech-to-text tools failed to handle the fast pace, unscripted announcer commentary, and layered audio environment of live basketball....
“We love our fans and have always prioritized giving them an immersive arena experience. We wanted to try something we knew was within our reach—use leading-edge technology to create a super exciting, memorable live-game experience to meet the needs of our fans.”
Professional basketball league and global sports media organization.
Enterprise software, cloud infrastructure, and consumer electronics platform.
NBA's Live captioning is part of this use case:
Related implementations across industries and use cases
A one-second delay was too slow for live sports. Cloud inference now delivers stats 10x faster, powering 60+ AI initiatives.
Manual narration limited coverage to contenders. AI now voices every shot and assembles personalized highlight reels in minutes.
Editors relied on memory to analyze live fights. Now, AI agents mine history instantly, fueling broadcasts with deep, real-time context.
Legacy models caused 41 escalated cases. A 90-day switch to cloud AI restored accuracy and enabled real-time analytics.
Manual sales audits cost $26/hour. AI speech analysis cut costs to $2, saving 35,000 annual work hours.
Event surges flooded agents with the same ticket questions. Now, AI instantly resolves common queries, freeing the team for complex issues.
Manual prospect sourcing took 2 months. Now, AI enriches 8M records and routes scored sponsorship leads to 150 reps in 24 hours.
Protecting users from harmful on-device AI required internet. A powerful safety AI now runs directly on the PC, guarding users even when offline.
A 200% yearly data expansion bottlenecked global operations. Now, AI accelerates coding, drafts recipe cards, and resolves inquiries.