Premier League
Content discovery
Data scattered across systems forced generic content. Now, AI agents surface personalized stats and videos via chat during live matches.
- ~20% YoY increase in app and website consumption
Editors relied on memory to analyze live fights. Now, AI agents mine history instantly, fueling broadcasts with deep, real-time context.
The world's premier mixed martial arts organization broadcasts over 40 live events annually to 950 million households, managing a vast library of historical fight statistics and athlete profiles.
Editorial teams relied on manual expertise and institutional memory to analyze fast-changing data during live events, limiting the speed and depth of...
Mixed martial arts promotion company producing global live sports events.
Enterprise technology and consulting for cloud computing, AI, and business solutions.
UFC's Sports content research is part of this use case:
Related implementations across industries and use cases
Data scattered across systems forced generic content. Now, AI agents surface personalized stats and videos via chat during live matches.
A one-second delay was too slow for live sports. Cloud inference now delivers stats 10x faster, powering 60+ AI initiatives.
Teams manually read every new comic to extract keywords. Now, AI analyzes art and speech bubbles to auto-generate campaign metadata.
Proprietary APIs offered zero control. Moving to managed open models secured 2-second answers and fixed pricing for news search.
Keyword search failed on complex vehicle queries. Now, an AI pipeline rewrites messy questions to power shopping and service assistants.
Stats were trapped in dropdown menus. Now, AI unifies live data to answer complex questions instantly—no searching required.
Rugby match data existed but never reached fans live. AI now turns it into 65+ on-screen insights per game, built and approved by analysts.
Translating updates one language at a time bottlenecked distribution. Now, AI drafts multilingual commentary in minutes for editor review.
Native ad tools optimized for platform metrics, limiting spend efficiency. An AI agent now adjusts live campaigns to meet business goals.
Editors relied on memory to analyze live fights. Now, AI agents mine history instantly, fueling broadcasts with deep, real-time context.
The world's premier mixed martial arts organization broadcasts over 40 live events annually to 950 million households, managing a vast library of historical fight statistics and athlete profiles.
Editorial teams relied on manual expertise and institutional memory to analyze fast-changing data during live events, limiting the speed and depth of...
Mixed martial arts promotion company producing global live sports events.
Enterprise technology and consulting for cloud computing, AI, and business solutions.
UFC's Sports content research is part of this use case:
Related implementations across industries and use cases
Data scattered across systems forced generic content. Now, AI agents surface personalized stats and videos via chat during live matches.
A one-second delay was too slow for live sports. Cloud inference now delivers stats 10x faster, powering 60+ AI initiatives.
Teams manually read every new comic to extract keywords. Now, AI analyzes art and speech bubbles to auto-generate campaign metadata.
Proprietary APIs offered zero control. Moving to managed open models secured 2-second answers and fixed pricing for news search.
Keyword search failed on complex vehicle queries. Now, an AI pipeline rewrites messy questions to power shopping and service assistants.
Stats were trapped in dropdown menus. Now, AI unifies live data to answer complex questions instantly—no searching required.
Rugby match data existed but never reached fans live. AI now turns it into 65+ on-screen insights per game, built and approved by analysts.
Translating updates one language at a time bottlenecked distribution. Now, AI drafts multilingual commentary in minutes for editor review.
Native ad tools optimized for platform metrics, limiting spend efficiency. An AI agent now adjusts live campaigns to meet business goals.