Traditional video was too labor-intensive for regional teams to run locally. Across 80 countries, they now create and translate their own.
One of the world's leading industrial gases and engineering companies, with 65,000 employees operating across 80+ countries in markets from chemicals and healthcare to electronics and manufacturing.
Linde's decentralized model puts communication and training ownership with regional teams, but traditional video production was too labor-intensive...
“We chose Synthesia so that our teams in the individual regions are able to solve problems locally, to produce videos locally, and then still be able to scale them, which means translating them into further languages as well.”
Industrial gases and engineering company providing atmospheric and process gases.
AI video generation platform using synthetic avatars and text-to-speech.
Linde's Training videos is part of this use case:
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Lengthy PDFs and slow translations bottlenecked global training. Now, HR uses AI avatars to generate short, localized videos in minutes.
English-only slides couldn't reach 25,000 technicians in vans and on job sites. AI video, culturally tailored for each region, finally did.
Script updates forced studio reshoots. Now, teams generate multilingual avatar videos from text, bypassing cameras entirely.
English-only slides couldn't reach 25,000 technicians in vans and on job sites. AI video, culturally tailored for each region, finally did.
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Recruiters juggled disconnected systems while managers fielded candidate calls from the back office. An AI now screens and engages 24/7.
Scheduling a single interview took days across a 20-step process. SIEA now books in real time—record: 9 seconds.
Traditional video was too labor-intensive for regional teams to run locally. Across 80 countries, they now create and translate their own.
One of the world's leading industrial gases and engineering companies, with 65,000 employees operating across 80+ countries in markets from chemicals and healthcare to electronics and manufacturing.
Linde's decentralized model puts communication and training ownership with regional teams, but traditional video production was too labor-intensive...
“We chose Synthesia so that our teams in the individual regions are able to solve problems locally, to produce videos locally, and then still be able to scale them, which means translating them into further languages as well.”
Industrial gases and engineering company providing atmospheric and process gases.
AI video generation platform using synthetic avatars and text-to-speech.
Linde's Training videos is part of this use case:
Related implementations across industries and use cases
Lengthy PDFs and slow translations bottlenecked global training. Now, HR uses AI avatars to generate short, localized videos in minutes.
English-only slides couldn't reach 25,000 technicians in vans and on job sites. AI video, culturally tailored for each region, finally did.
Script updates forced studio reshoots. Now, teams generate multilingual avatar videos from text, bypassing cameras entirely.
English-only slides couldn't reach 25,000 technicians in vans and on job sites. AI video, culturally tailored for each region, finally did.
Videos obsolete in 30 days forced expert re-shoots. Now, AI generates training from text, cutting production from days to hours.
Multilingual expansion meant days-long vendor queues and manual file conversions. DeepL solved both, cutting turnaround by more than half.
Flying blind with agents in critical infrastructure — raw logs the only window. Now production traces feed evaluation before every release.
Recruiters juggled disconnected systems while managers fielded candidate calls from the back office. An AI now screens and engages 24/7.
Scheduling a single interview took days across a 20-step process. SIEA now books in real time—record: 9 seconds.