Campaign variants took 2 days; no shared customer view. AI now orchestrates audience, journeys, and creative while marketers steer outcomes.
A multi-product financial software platform serving over 100 million customers across TurboTax, QuickBooks, Credit Karma, and Mailchimp, handling sensitive tax, business, and credit data where customer trust is a foundational business requirement.
As the brand portfolio grew, delivering consistent personalized guidance required coordinating across an increasingly complex mix of tools, channels,...
“We are deeply passionate about solving our customers’ problems, and trying to solve them requires relentless innovation. Adobe is the right partner for us because of our shared commitment rooted in the same principles of customer obsession and responsible use of AI.”
Financial management platform for tax, accounting, and small business operations.
Creative, marketing, and document management software for individuals and enterprises.
Intuit's Marketing personalization is part of this use case:
Related implementations across industries and use cases
Migration delays and hour-long drafts bottlenecked teams. Claude now accelerates coding and cuts client follow-up time to minutes.
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Manual workflows delayed global campaigns for weeks. Now, local teams use GenAI to instantly draft localized, regulatory-compliant copy.
Generic messages to millions of customers couldn't keep pace. Now, AI spots life events, helping marketers send timely offers like a toddler bed.
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B2B growth slowed behind one-size campaigns and 13%-accurate lead lists. AI agents now target 120 micro-industries with 97% lead accuracy.
Thousands of daily touchpoints, one goal: every sailor feels known. AI surfaces each guest's preferences to crew before they even ask.
Campaign variants took 2 days; no shared customer view. AI now orchestrates audience, journeys, and creative while marketers steer outcomes.
A multi-product financial software platform serving over 100 million customers across TurboTax, QuickBooks, Credit Karma, and Mailchimp, handling sensitive tax, business, and credit data where customer trust is a foundational business requirement.
As the brand portfolio grew, delivering consistent personalized guidance required coordinating across an increasingly complex mix of tools, channels,...
“We are deeply passionate about solving our customers’ problems, and trying to solve them requires relentless innovation. Adobe is the right partner for us because of our shared commitment rooted in the same principles of customer obsession and responsible use of AI.”
Financial management platform for tax, accounting, and small business operations.
Creative, marketing, and document management software for individuals and enterprises.
Intuit's Marketing personalization is part of this use case:
Related implementations across industries and use cases
Migration delays and hour-long drafts bottlenecked teams. Claude now accelerates coding and cuts client follow-up time to minutes.
Generic messages to millions of customers couldn't keep pace. Now, AI spots life events, helping marketers send timely offers like a toddler bed.
Manual workflows delayed global campaigns for weeks. Now, local teams use GenAI to instantly draft localized, regulatory-compliant copy.
Generic messages to millions of customers couldn't keep pace. Now, AI spots life events, helping marketers send timely offers like a toddler bed.
HP's schemas had to be recreated in a separate CDP for every segment. CustomerLake embedded CDP inside Databricks — months became 2 hours.
On-chain AI agents took weeks of stitching and ran trapped on local machines. BNB Agent Studio ships them globally in 15 minutes.
Same work tracked in four disconnected tools. AI pulls live context from all of them—drafts land ready to sharpen, not start.
B2B growth slowed behind one-size campaigns and 13%-accurate lead lists. AI agents now target 120 micro-industries with 97% lead accuracy.
Thousands of daily touchpoints, one goal: every sailor feels known. AI surfaces each guest's preferences to crew before they even ask.