Key results
Session Time Increase
145%
Result highlights
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The story
One of Brazil's largest fashion retailers, with over 145 years of history and operations across physical and digital channels within a major Latin American fashion group.
Online shoppers frequently hesitated to purchase due to uncertainty about sizing, fabric, and fit, lacking the guidance of a store associate. This...
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Quotes
“O grande diferencial da nossa solução reside na arquitetura customizada, o que possibilita à equipe usá-la em diferentes gatilhos e pontos de navegação. Essa flexibilidade é crucial porque, deste modo, podemos trocar textos, imagens ou outros detalhes de forma ágil.”
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The company
Cia Hering
ciahering.com.brClothing manufacturer and lifestyle fashion retailer with a large franchise network.
IndustryConsumer Products
LocationBlumenau, SC, Brazil
Employees5K-10K
Founded1880
Scope & timeline
- 2.6x conversion increase for Try On users