AI case study

SimplyhealthCustomer support and sales

Reps were buried under 335k inquiries, 90% routine. AI now resolves FAQs and drafts emails, cutting response times 87.5%.

Published|6 months ago

Key results

Weekly Time Savings
100+ hours
Email Response Time
1.5 mins
vs 12 minutes
Productivity Increase
2x
vs 25 members/day

Result highlights

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The story

Context

The U.K.’s first Certified B Corp health insurer supports 2.5 million members in a market where 7.4 million people are currently waiting for public treatment.

Challenge

Service teams faced 335,000 annual inquiries, with 80% to 90% being routine tasks like password resets that distracted from complex care. Sales...

Solution
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Quotes

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The company

Simplyhealth logo

Simplyhealth

simplyhealth.co.uk

Health and dental insurance plans for individuals and business employee benefits.

IndustryInsurance
LocationAndover, ENG, United Kingdom
Employees251-1K
Founded1872

The vendor

AI-powered CRM platform for sales, service, marketing, and commerce teams.

IndustrySoftware & Platforms
LocationSan Francisco, CA, USA
Employees50K-100K
Founded1999

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