AI case study

MillerKnollOmnichannel commerce

Disconnected systems trapped buyer data and complicated B2B orders. Now, AI-powered commerce unifies buying across showrooms and screens.

Published|3 days ago

Key results

Digital Revenue Growth
313%
Order Value Increase
50%
Conversion Rate Increase
10%

Result highlights

Unlock 3 result highlights

The story

Context

A collective of high-end furniture brands managing tens of thousands of SKUs across physical showrooms, digital storefronts, and a global network of commercial dealers.

Challenge

Consumer digital and physical purchasing environments operated in silos, trapping customer data in disconnected point solutions. On the commercial...

Solution
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Quotes

Use case

MillerKnoll's Omnichannel commerce is part of this use case:

Conversational Commerce
47 case studies(+4% YoY)
Proven impact?
LowModerateVery Strong
6.4Strong
18.0Very strongwithin Sales

The company

MillerKnoll logo

MillerKnoll

millerknoll.com

Modern furniture collective and manufacturer for office and residential spaces

IndustryIndustrial & Manufacturing
LocationZeeland, MI, USA
Employees10K-50K
Founded1905

The vendor

AI-powered CRM platform for sales, service, marketing, and commerce teams.

IndustrySoftware & Platforms
LocationSan Francisco, CA, USA
Employees50K-100K
Founded1999

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