AI case study

MalecarePatient education videos

Live filming limited a team of six. Using AI avatars, social workers now generate 15 medically precise videos in a single day.

Published|4 months ago

Key results

Videos in One Day
15
Daily Videos per Staff
5-10

Result highlights

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The story

Context

One of the largest cancer support organizations in the United States manages a digital academy for 120,000 community members using a small team of social workers and psychologists.

Challenge

The team needed to produce thousands of medically precise videos, but relying on live recording was slow, costly, and dependent on external talent. A...

Solution
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Quotes

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Use case

Malecare's Patient education videos is part of this use case:

Digital Avatar
39 case studies(+60% YoY)
Proven impact?
LowModerateVery Strong
3.1Moderate
2.8Lowwithin Marketing

The company

Malecare logo

Malecare

malecare.org

Prostate cancer support and advocacy organization for men and LGBTQ+ people.

IndustryNon-Profit & Social Impact
LocationNew York, NY, USA
Employees1-10
Founded1998

The vendor

AI video generation platform for business messaging, marketing, and localization.

IndustrySoftware & Platforms
LocationLos Angeles, CA, USA
Employees51-250
Founded2020

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