AI case study

GimbaProduct catalog management

Staff spent 13 minutes standardizing each product. AI now generates brand-aligned HTML in 2 minutes, freeing teams for higher-value work.

Published|1 year ago

Key results

Registration Time Reduction
84%
Registration Time Per Product
2 mins
Projected Search Growth
10%

Result highlights

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The story

Context

A supply management and distribution company maintains a catalog of 30,000 essential items, adding 300 new products monthly from manufacturers with varying data formats.

Challenge

Staff manually standardized inconsistent product data to meet brand voice and SEO requirements, a slow process that throttled catalog updates. Early...

Solution
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Quotes

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The company

B2B and retail distributor of office, cleaning, and indirect supplies.

IndustryRetail
LocationSão Paulo, SP, Brazil
Employees251-1K
Founded1985

The implementation partner

Flexa Cloud logo

Flexa Cloud

flexa.cloud
Role in this case study

Built Gimba's initial SageMaker prototype and managed its transition to Amazon Bedrock

IndustryTechnology
LocationVitória, ES, Brazil
Employees11-50
Founded2013

The vendor

Amazon Web Services (AWS) logo

Amazon Web Services (AWS)

aws.amazon.com

Cloud computing platform and on-demand infrastructure services.

IndustryTechnology
LocationSeattle, WA, USA
Employees100K+
Founded2006

Use case

Gimba's Product catalog management is part of this use case:

Copywriting
13 case studies(+17% YoY)
Proven impact?
LowModerateVery Strong
5.2Strong
3.5Moderatewithin Retail
6.7Strongwithin Marketing

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