AI case study

Centras GroupCustomer feedback analysis

Analyzing new segments required manually tagging 50K reviews. Now, AI automatically translates and categorizes multilingual feedback.

Published|2 weeks ago

Key results

Manual Work Reduction
up to 90%
Throughput Increase
>10x

Result highlights

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The story

Context

A diversified Kazakhstan-based conglomerate operating across investment, insurance, healthcare, IT, and retail needed to analyze multilingual customer feedback scattered across review sites, maps, and social channels.

Challenge

While an in-house machine learning model successfully analyzed reviews for a single restaurant chain, scaling it to other industries proved...

Solution
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Quotes

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Use case

Centras Group's Customer feedback analysis is part of this use case:

Data Intelligence
73 case studies(+61% YoY)
Proven impact?
4.3Moderate
LowModerateStrongVery Strong4.3
3.6Moderatewithin Financial Services
4.8Moderatewithin Marketing

The company

Centras Group logo

Centras Group

centras.kz

Financial services group for insurance, investment, and asset management.

IndustryFinancial Services
LocationAlmaty, Kazakhstan
Employees251-1K
Founded2004

The vendor

Amazon Web Services (AWS) logo

Amazon Web Services (AWS)

aws.amazon.com

Cloud computing platform and on-demand infrastructure services.

IndustryTechnology
LocationSeattle, WA, USA
Employees100K+
Founded2006

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