AI case study

Principal Financial GroupFund research

Fund launches needed 3-4 weeks of manual research each. Teams linked internal data, and strategic questions once skipped got asked.

Published

Key results

Research Time
1 week
vs 3 to 4 weeks manual research

Result highlights

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The story

Context

A global financial services firm operating across retirement, benefits, and asset management, serving more than 71 million customers in over 80 markets.

Challenge

Launching a new investment fund required weeks of manual research across competitive analysis, market opportunity, regulatory requirements, and...

Solution
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Quotes

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The company

Principal Financial Group logo

Principal Financial Group

principal.com

Financial services provider offering retirement plans, insurance, and asset management.

IndustryFinancial Services
LocationDes Moines, IA, USA
Employees10K-50K
Founded1879

The vendor

Amazon Web Services (AWS) logo

Amazon Web Services (AWS)

aws.amazon.com

Cloud computing platform and on-demand infrastructure services.

IndustryTechnology
LocationSeattle, WA, USA
Employees100K+
Founded2006

Use case

Principal Financial Group's Fund research is part of this use case:

Enterprise Search
284 case studies(-18% YoY)
Proven impact?
Average
2.6Below average
2.6Below averagewithin Financial Services
2.6Below averagewithin Knowledge Management

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