Filming technical demos in-studio slowed market entry. Marketers now use AI to generate multilingual videos without dubbing or reshoots.
A global life sciences enterprise needed to launch a highly technical line of high-precision analytical testing solvents into the competitive South Korean market.
Traditional marketing methods, including translated datasheets and off-site studio shoots with field researchers, were slow to produce and lacked...
“We needed a way to make technically dense content both compelling and understandable to our scientific audience.”
Laboratory supplies, chemicals, and services for life sciences and healthcare.
AI video generation platform using synthetic avatars and text-to-speech.
Avantor's Product marketing videos is part of this use case:
Related implementations across industries and use cases
Every update meant re-recording across five teams. Now a script upload produces multilingual medical video without a single studio session.
Flying experts to film locations bottlenecked updates. Staff now use AI avatars to turn text into compliant videos without reshoots.
Minor edits required days of crew coordination. Now, staff use avatars to modify dialogue and translate languages instantly.
Minor edits required days of crew coordination. Now, staff use avatars to modify dialogue and translate languages instantly.
Teams waited weeks for agencies or used unvetted tools. Secure AI now translates full documents in 2 minutes.
Generic AI mangled chemistry terms; manual translation took months. Glossary-tuned AI now earns enough trust to publish before human review.
A maze of disconnected systems obscured global trial visibility. Now, a digital twin guides AI to automate heavily regulated workflows.
Native ad tools optimized for platform metrics, limiting spend efficiency. An AI agent now adjusts live campaigns to meet business goals.
Manual workflows delayed global campaigns for weeks. Now, local teams use GenAI to instantly draft localized, regulatory-compliant copy.
Filming technical demos in-studio slowed market entry. Marketers now use AI to generate multilingual videos without dubbing or reshoots.
A global life sciences enterprise needed to launch a highly technical line of high-precision analytical testing solvents into the competitive South Korean market.
Traditional marketing methods, including translated datasheets and off-site studio shoots with field researchers, were slow to produce and lacked...
“We needed a way to make technically dense content both compelling and understandable to our scientific audience.”
Laboratory supplies, chemicals, and services for life sciences and healthcare.
AI video generation platform using synthetic avatars and text-to-speech.
Avantor's Product marketing videos is part of this use case:
Related implementations across industries and use cases
Every update meant re-recording across five teams. Now a script upload produces multilingual medical video without a single studio session.
Flying experts to film locations bottlenecked updates. Staff now use AI avatars to turn text into compliant videos without reshoots.
Minor edits required days of crew coordination. Now, staff use avatars to modify dialogue and translate languages instantly.
Minor edits required days of crew coordination. Now, staff use avatars to modify dialogue and translate languages instantly.
Teams waited weeks for agencies or used unvetted tools. Secure AI now translates full documents in 2 minutes.
Generic AI mangled chemistry terms; manual translation took months. Glossary-tuned AI now earns enough trust to publish before human review.
A maze of disconnected systems obscured global trial visibility. Now, a digital twin guides AI to automate heavily regulated workflows.
Native ad tools optimized for platform metrics, limiting spend efficiency. An AI agent now adjusts live campaigns to meet business goals.
Manual workflows delayed global campaigns for weeks. Now, local teams use GenAI to instantly draft localized, regulatory-compliant copy.