Filming technical demos in-studio slowed market entry. Marketers now use AI to generate multilingual videos without dubbing or reshoots.
A global life sciences enterprise needed to launch a highly technical line of high-precision analytical testing solvents into the competitive South Korean market.
Traditional marketing methods, including translated datasheets and off-site studio shoots with field researchers, were slow to produce and lacked...
“We needed a way to make technically dense content both compelling and understandable to our scientific audience.”
Avantor's Product marketing videos is part of this use case:
Laboratory supplies, chemicals, and services for life sciences and healthcare.
AI video generation platform using synthetic avatars and text-to-speech.
Related implementations across industries and use cases
Flying experts to film locations bottlenecked updates. Staff now use AI avatars to turn text into compliant videos without reshoots.
Minor edits required days of crew coordination. Now, staff use avatars to modify dialogue and translate languages instantly.
Teams waited weeks for agencies or used unvetted tools. Secure AI now translates full documents in 2 minutes.
Minor edits required days of crew coordination. Now, staff use avatars to modify dialogue and translate languages instantly.
Teams waited weeks for agencies or used unvetted tools. Secure AI now translates full documents in 2 minutes.
Teams reactively managed trials across scattered systems. AI now integrates data to predict bottlenecks and recommend interventions.
Agents manually priced 100-item email requests. AI now extracts data and drafts quotes, leaving humans to validate rather than type.
Data scattered across systems forced generic content. Now, AI agents surface personalized stats and videos via chat during live matches.
Translating updates one language at a time bottlenecked distribution. Now, AI drafts multilingual commentary in minutes for editor review.
Filming technical demos in-studio slowed market entry. Marketers now use AI to generate multilingual videos without dubbing or reshoots.
A global life sciences enterprise needed to launch a highly technical line of high-precision analytical testing solvents into the competitive South Korean market.
Traditional marketing methods, including translated datasheets and off-site studio shoots with field researchers, were slow to produce and lacked...
“We needed a way to make technically dense content both compelling and understandable to our scientific audience.”
Avantor's Product marketing videos is part of this use case:
Laboratory supplies, chemicals, and services for life sciences and healthcare.
AI video generation platform using synthetic avatars and text-to-speech.
Related implementations across industries and use cases
Flying experts to film locations bottlenecked updates. Staff now use AI avatars to turn text into compliant videos without reshoots.
Minor edits required days of crew coordination. Now, staff use avatars to modify dialogue and translate languages instantly.
Teams waited weeks for agencies or used unvetted tools. Secure AI now translates full documents in 2 minutes.
Minor edits required days of crew coordination. Now, staff use avatars to modify dialogue and translate languages instantly.
Teams waited weeks for agencies or used unvetted tools. Secure AI now translates full documents in 2 minutes.
Teams reactively managed trials across scattered systems. AI now integrates data to predict bottlenecks and recommend interventions.
Agents manually priced 100-item email requests. AI now extracts data and drafts quotes, leaving humans to validate rather than type.
Data scattered across systems forced generic content. Now, AI agents surface personalized stats and videos via chat during live matches.
Translating updates one language at a time bottlenecked distribution. Now, AI drafts multilingual commentary in minutes for editor review.