Open-source AI risked copyright. Adobe trained Firefly on licensed data; Generative Fill is now Photoshop's most used feature.
A global leader in digital media and creative software for over 40 years, serving millions of creators and enterprises with flagship tools like Photoshop and Illustrator.
The company needed to integrate generative AI into professional workflows but rejected open-source models to maintain strict control over output...
“Deep integration is what got us this amazing usage in helping our customers.”
Creative, marketing, and document management software for individuals and enterprises.
Cloud computing platform and on-demand infrastructure services.
Adobe's Generative content creation is part of this use case:
Related implementations across industries and use cases
Moderation couldn't keep pace with 600M users. AI agents now filter toxicity while models recognize 2.5B objects to refine search.
Designers manually browsed thousands of files to find assets. Now, AI lets them locate components via text or screenshots.
Unpredictable pet shoots couldn't keep pace. Designers now generate assets with Adobe Firefly, cutting time to market from 8 months to 3.
Unpredictable pet shoots couldn't keep pace. Designers now generate assets with Adobe Firefly, cutting time to market from 8 months to 3.
Complex storyboards took weeks to draft. Generative AI now produces concepts in 2 days, accelerating high-stakes infrastructure bids.
Sequential AI testing bottlenecked development. Engineers built a concurrent, code-first pipeline to evaluate agent responses in seconds.
Surging calls caused long holds and overtime. A 24/7 AI voice agent handles routine payroll, freeing 700 HR partners for advisory work.
A 200% yearly data expansion bottlenecked global operations. Now, AI accelerates coding, drafts recipe cards, and resolves inquiries.
Legacy keyword search failed on typos and vague queries. Now, semantic AI interprets natural language and images to find exact items.
Open-source AI risked copyright. Adobe trained Firefly on licensed data; Generative Fill is now Photoshop's most used feature.
A global leader in digital media and creative software for over 40 years, serving millions of creators and enterprises with flagship tools like Photoshop and Illustrator.
The company needed to integrate generative AI into professional workflows but rejected open-source models to maintain strict control over output...
“Deep integration is what got us this amazing usage in helping our customers.”
Creative, marketing, and document management software for individuals and enterprises.
Cloud computing platform and on-demand infrastructure services.
Adobe's Generative content creation is part of this use case:
Related implementations across industries and use cases
Moderation couldn't keep pace with 600M users. AI agents now filter toxicity while models recognize 2.5B objects to refine search.
Designers manually browsed thousands of files to find assets. Now, AI lets them locate components via text or screenshots.
Unpredictable pet shoots couldn't keep pace. Designers now generate assets with Adobe Firefly, cutting time to market from 8 months to 3.
Unpredictable pet shoots couldn't keep pace. Designers now generate assets with Adobe Firefly, cutting time to market from 8 months to 3.
Complex storyboards took weeks to draft. Generative AI now produces concepts in 2 days, accelerating high-stakes infrastructure bids.
Sequential AI testing bottlenecked development. Engineers built a concurrent, code-first pipeline to evaluate agent responses in seconds.
Surging calls caused long holds and overtime. A 24/7 AI voice agent handles routine payroll, freeing 700 HR partners for advisory work.
A 200% yearly data expansion bottlenecked global operations. Now, AI accelerates coding, drafts recipe cards, and resolves inquiries.
Legacy keyword search failed on typos and vague queries. Now, semantic AI interprets natural language and images to find exact items.