AI case study

BD RowaTraining video production

PDFs and emailed guides left field techs scrambling. Now QR codes on machines surface short, localized videos in seconds.

Published

Key results

Faster Video Production
up to 75%
Languages Localized
6+

Result highlights

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The story

Context

A global supplier of pharmacy automation and robotics systems installed in over 15,000 pharmacies and hospitals worldwide, where machine downtime can directly delay medication dispensing.

Challenge

When automation systems fail, pharmacies cannot dispense medication, making fast and accurate technician response critical. A small L&D team...

Solution
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Scope & timeline

  • 300+ field technicians trained via AI video

Quotes

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The company

BD Rowa logo

BD Rowa

rowa.de

Pharmacy automation systems and dispensing robots.

IndustryPharmaceuticals & Biotech
LocationKelberg, Germany
Employees251-1K
Founded1996

The vendor

AI video generation platform using synthetic avatars and text-to-speech.

IndustrySoftware & Platforms
LocationLondon, United Kingdom
Employees251-1K
Founded2017

Use case

BD Rowa's Training video production is part of this use case:

Training Content
31 case studies(+21% YoY)
Proven impact?
LowModerateVery Strong
4.5Moderate
5.2Strongwithin HR

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