AI case study

VoodooSelf-service analytics

Staff filed data requests through chat and waited days for analyst replies. Now they ask the data lake directly—no SQL, no queue.

Published

Key results

Avg. Time to Insight
2 mins
vs days or weeks

Result highlights

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The story

Context

A mobile game publisher turned entertainment platform with over 8 billion downloads across 750+ games, where data drives decisions across game development, marketing, and user acquisition teams.

Challenge

Nontechnical staff across studios, marketing, and support had to submit data requests through a messaging app and wait days or weeks for analyst...

Solution
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Scope & timeline

  • 1k–1.5k daily data queries handled by AI agent
  • ~1 in 5 staff using DataWhisper weekly

Quotes

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The company

Voodoo logo

Voodoo

voodoo.io

Mobile game and app publisher with 8B+ downloads and 200M monthly active users.

IndustryEntertainment
LocationParis, France
Employees1K-5K
Founded2013

The vendor

Amazon Web Services (AWS) logo

Amazon Web Services (AWS)

aws.amazon.com

Cloud computing platform and on-demand infrastructure services.

IndustryTechnology
LocationSeattle, WA, USA
Employees100K+
Founded2006

Use case

Voodoo's Self-service analytics is part of this use case:

Data Intelligence
106 case studies(+271% YoY)
Proven impact?
Average
2.8Typical
2.8Typicalwithin Entertainment
2.8Typicalwithin Knowledge Management

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