AI case study

HubSpotAccounting automation

Accountants manually scoured mailboxes to assemble 15 subsidiary workbooks. Now, staff-built AI agents pull invoice data for instant review.

Published

Key results

Reduced Assembly Time
1.5 hours
Required Staff
1
Time Reduction
50%

Result highlights

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Where AI sits in the process

Where AI sits in this process. Unlock to see each step. AI PEOPLE Enar otisc Enarotis Enarot Enarotisc
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The story

Context

A customer platform software provider serving over 288,000 customers across 135 countries needed to modernize its complex internal financial operations.

Challenge

Accountants were acting as detective researchers, manually digging through accounts payable mailboxes for context to assemble workbooks for 15 global...

Solution
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Quotes

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The company

AI-powered CRM platform for marketing, sales, and customer service.

IndustrySoftware & Platforms
LocationCambridge, MA, USA
Employees5K-10K
Founded2006

The vendor

Accounting workflow automation platform for financial close management.

IndustrySoftware & Platforms
LocationLos Angeles, CA, USA
Employees251-1K
Founded2013

Use case

HubSpot's Accounting automation is part of this use case:

Code Generation
182 case studies(+65% YoY)
Proven impact?
Average
3.0Typical
3.0Typicalwithin Software & Platforms

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