AI case study

Urban Land InstituteContent discovery

Real estate insights were scattered across 100+ sites. Now, AI search unifies global content into a single, personalized knowledge hub.

Published|2 months ago

The story

Context

The oldest and largest global network of real estate professionals serves 45,000 members across 82 countries with multifaceted content spanning over 100 web properties and thousands of events.

Challenge

With 83 percent of surveyed members citing content access as a major driver of their membership, the organization struggled to unify diverse...

Solution
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Scope & timeline

  • 15% increase in post-search time on site
  • 2x increase in unique searches via AI platform
  • Became the most trafficked digital member tool

Quotes

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The company

Urban Land Institute logo

Urban Land Institute

uli.org

Global research and education institute for real estate and land use professionals.

IndustryNon-Profit & Social Impact
LocationWashington, DC, USA
Employees251-1K
Founded1936

The vendor

AI-powered enterprise search, recommendations, and commerce relevance platform.

IndustrySoftware & Platforms
LocationQuebec City, QC, Canada
Employees1K-5K
Founded2005

The implementation partner

Role in this case study

Helped Urban Land Institute launch Knowledge Finder to improve member access to content.

IndustryMedia
LocationSomerville, MA, USA
Employees51-250
Founded2000

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