AI case study

AthosMultilingual dubbing

Localization relied on slow, inconsistent human actors. AI now clones original voices to synchronize launches across 22 languages.

Published

Key results

Global Expansion
22 languages

Result highlights

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The story

Context

A leading YouTube animation studio produces character-driven content for millions of subscribers worldwide.

Challenge

The studio relied on human voice actors for localization, creating a slow and expensive bottleneck that resulted in inconsistent character voices....

Solution
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Scope & timeline

  • 100% of productions voiced by AI

Quotes

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The company

Gaming content creator and YouTube channel specializing in Minecraft.

IndustryEntertainment
LocationCuritiba, PR, Brazil
Employees1-10
Founded2013

The vendor

ElevenLabs logo

ElevenLabs

elevenlabs.io

AI voice synthesis platform for text-to-speech, dubbing, and voice cloning.

IndustrySoftware & Platforms
LocationNew York, NY, USA
Employees51-250
Founded2022

Use case

Athos's Multilingual dubbing is part of this use case:

Translation & Localization
53 case studies(+41% YoY)
Proven impact?
LowModerateVery Strong
4.4Moderate
4.2Moderatewithin Entertainment
5.6Strongwithin Marketing

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