Custom shoots and 3D modeling took weeks. Designers now generate assets from sketches, delivering work in days.
The UK's largest electrical retailer manages up to 20 concurrent marketing campaigns per quarter for global brands like Samsung and PlayStation.
Creating bespoke visuals for these campaigns relied on expensive custom photography and 3D modeling that took weeks to complete. This slow production...
“Currys’ range of products is constantly evolving. Being at the cutting edge of technology makes it an exciting place to work.”
Retailer of consumer electronics, home appliances, and technology services.
Creative, marketing, and document management software for individuals and enterprises.
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Shoots took 10 crew members half a day. One employee now generates complex scenes—like shoes on wet floors—in 10 minutes with AI.
Manual fixes slowed order processing to 2.5 hours. AI code optimization cut that to 30 minutes and reduced incidents by 50%.
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Analysts spent days manually merging data. GenAI now generates localized campaign summaries for 20 audiences across six countries.
Manual ad production took months. Now, teams use AI to predict performance and generate creative in just 5 days.