AI case study

BBVACustom employee assistants

Nine lawyers manually fielded 40,000 annual queries. They built a custom AI assistant to draft responses without needing engineers.

Published|1 year ago

Result highlights

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The story

Context

A global financial institution with 125,000 employees, traditionally relying on centralized technical teams for all advanced analytics and AI development.

Challenge

A legal team of nine struggled to manually answer 40,000 annual queries, while credit risk analysts faced slow, manual reviews of unstructured...

Solution
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Scope & timeline

  • Widespread adoption achieved in 5 months
  • 2,900+ custom GPTs created in 5 months
  • 83% weekly usage for productivity

Quotes

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The company

Multinational financial services group for retail, corporate, and investment banking.

IndustryFinancial Services
LocationMadrid, Spain
Employees100K+
Founded1857

The vendor

AI research and deployment company developing generative models and tools.

IndustrySoftware & Platforms
LocationSan Francisco, CA, USA
Employees1K-5K
Founded2015

Use case

BBVA's Custom employee assistants is part of this use case:

Workplace AI
172 case studies(+39% YoY)
Proven impact?
LowModerateVery Strong
4.4Moderate
5.7Strongwithin Financial Services
4.0Moderatewithin Knowledge Management

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