BetterHelp
Campaign content creation
Brand voice and past performance in silos. Writer consolidated it — writers still write, designers still design, AI handles the repetition.
- Full campaign asset suite completed in 45 mins
37 steps and 16 handoffs to send one email. Agents rebuilt the workflow from scratch — 3 weeks became 2 days.
A 700-person global marketing organization at a major financial institution, operating on workflows and martech tools largely unchanged since the 1990s.
Producing a single marketing email required 37 steps and 16 human handoffs, all inherited from processes that had run since the pre-digital era....
“Martech is just org tech.”
Asset management firm specializing in low-cost mutual funds, ETFs, and advice.
Writer is a content creation platform that leverages AI to enhance writing efficiency and quality for businesses and individuals.
Vanguard's Content production is part of this use case:
Related implementations across industries and use cases
Brand voice and past performance in silos. Writer consolidated it — writers still write, designers still design, AI handles the repetition.
AI was restricted to tech teams. By embedding governance, 20k staff now build agents that cut legal reviews from 4 hours to 1.
5+ hours daily on execution left the VP no time for strategy—or a content program at all. AI workflows run the pipeline; campaigns in days.
Brand voice and past performance in silos. Writer consolidated it — writers still write, designers still design, AI handles the repetition.
5+ hours daily on execution left the VP no time for strategy—or a content program at all. AI workflows run the pipeline; campaigns in days.
Quarterly compliance updates meant costly reshoots. Now scripts regenerate instantly — no cameras, no vendors, no delays.
Most AI tools addressed one step—code review or a single feature—and couldn't run in-house. Factory covers the full SDLC, on-premise.
Campaign performance scattered across a dozen tools, stitched together by hand. MINE collapsed it into a single trusted conversation.
Some member headshots looked genuinely unusable. Runway transformed each into broadcast-ready stills—no cross-country studio shoot required.
37 steps and 16 handoffs to send one email. Agents rebuilt the workflow from scratch — 3 weeks became 2 days.
A 700-person global marketing organization at a major financial institution, operating on workflows and martech tools largely unchanged since the 1990s.
Producing a single marketing email required 37 steps and 16 human handoffs, all inherited from processes that had run since the pre-digital era....
“Martech is just org tech.”
Asset management firm specializing in low-cost mutual funds, ETFs, and advice.
Writer is a content creation platform that leverages AI to enhance writing efficiency and quality for businesses and individuals.
Vanguard's Content production is part of this use case:
Related implementations across industries and use cases
Brand voice and past performance in silos. Writer consolidated it — writers still write, designers still design, AI handles the repetition.
AI was restricted to tech teams. By embedding governance, 20k staff now build agents that cut legal reviews from 4 hours to 1.
5+ hours daily on execution left the VP no time for strategy—or a content program at all. AI workflows run the pipeline; campaigns in days.
Brand voice and past performance in silos. Writer consolidated it — writers still write, designers still design, AI handles the repetition.
5+ hours daily on execution left the VP no time for strategy—or a content program at all. AI workflows run the pipeline; campaigns in days.
Quarterly compliance updates meant costly reshoots. Now scripts regenerate instantly — no cameras, no vendors, no delays.
Most AI tools addressed one step—code review or a single feature—and couldn't run in-house. Factory covers the full SDLC, on-premise.
Campaign performance scattered across a dozen tools, stitched together by hand. MINE collapsed it into a single trusted conversation.
Some member headshots looked genuinely unusable. Runway transformed each into broadcast-ready stills—no cross-country studio shoot required.