AI case study

DailymotionVideo search

Generic search tools stalled on 100M videos. By deploying semantic AI, the team turned a 2% lift into a 17% CTR surge.

Published|1 year ago

Key results

CTR Increase
17%
Value Captured
95%

Result highlights

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The story

Context

A global video hosting platform serving 400 million monthly users and 4 billion views, with a catalog of over 100 million constantly evolving videos.

Challenge

With 80% of new users searching during their first session, the platform struggled to handle ambiguous queries and inconsistent metadata across its...

Solution
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Scope & timeline

  • Nearly 2x search usage over one year

Quotes

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Use case

Dailymotion's Video search is part of this use case:

Specialized Search
42 case studies(+267% YoY)
Proven impact?
LowModerateVery Strong
4.2Moderate
3.2Moderatewithin Product Engineering

The company

Dailymotion logo

Dailymotion

dailymotion.com

Video-sharing platform for hosting, discovering, and distributing digital content.

IndustryEntertainment
LocationParis, France
Employees251-1K
Founded2005

The vendor

Cloud computing services, AI infrastructure, and data analytics platforms for enterprises.

IndustryTechnology
LocationMountain View, CA, USA
Employees100K+
Founded1998

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