AI case study

Dude WipesFlight risk analysis

Manually pulling flight risk data took half a day — so it never got done. Three words later, Rippling built a scoring rubric from scratch.

Published

Key results

Analysis Time Saved
5 mins
vs 4 hours of manual data assembly

Result highlights

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The story

Context

A consumer brand that grew from 15 to nearly 60 employees in two years, with the entire people function run by a team of two.

Challenge

As employee tenure climbed into the two-to-four year window where attrition pressure typically peaks, new org layers and manager changes added risk...

Solution
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Quotes

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The company

Dude Wipes logo

Dude Wipes

dudewipes.com

Wet wipes and personal care products for men and boys.

IndustryConsumer Products
LocationChicago, IL, USA
Employees11-50
Founded2011

The vendor

Rippling logo

Rippling

rippling.com

HR, payroll, and IT management platform for global workforce operations.

IndustrySoftware & Platforms
LocationSan Francisco, CA, USA
Employees1K-5K
Founded2016

Use case

Dude Wipes's Flight risk analysis is part of this use case:

Predictive Analytics
59 case studies(+81% YoY)
Proven impact?
LowModerateVery Strong
7.8Strong
6.0Strongwithin Consumer Products

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