AI case study

NIQProduct data extraction

Manually coding product packages took four minutes each. Now, AI extracts and validates details, scaling globally without local staff.

Published|4 months ago

Key results

Time Savings
>90%
Project Coding Time
10 hours
vs 300 hours previously
New Markets Launched
25

Result highlights

Unlock 3 result highlights

The story

Context

A consumer intelligence firm maintains a proprietary database holding 220 million products and over 9 billion product attributes to deliver market insights.

Challenge

Extracting structured data like ingredients and nutrition facts from product packaging required manual review, with each item taking about four...

Solution
Unlock full story

Quotes

“I was in the supermarket with a Dictaphone, recording what was on packages. Then I’d go home, jump into Excel, and start coding a database.”

– Dagan Xavier, VP of Product Content, NIQ, NIQ
Unlock 7 more quotes

Use case

NIQ's Product data extraction is part of this use case:

Data Extraction
152 case studies(+58% YoY)
Proven impact?
LowModerateVery Strong
4.6Moderate
3.0Moderatewithin Consumer Products
4.6Moderatewithin Product Engineering
View 152 case studies for data extractionExplore data extraction clusters

The company

NIQ logo

NIQ

nielseniq.com

Consumer intelligence and market measurement platform for CPG and retail.

IndustryConsumer Products
LocationChicago, IL, USA
Employees10K-50K
Founded1923

The vendor

Microsoft logo

Microsoft

www.microsoft.com

Enterprise software, cloud infrastructure, and consumer electronics platform.

IndustrySoftware & Platforms
LocationRedmond, WA, USA
Employees100K+
Founded1975

Similar Case Studies

Related implementations across industries and use cases

Inriver logoI

Inriver

Retail|Mid-size
up to

Product data management

External translations bottlenecked product launches for up to six weeks. Now, AI agents instantly translate and generate global content.

50%Workflow Speed Increase
via microsoft.com
Published 4 days ago
Mondra logoM

Mondra

Retail|SMB

Product sustainability analysis

Assessing one product took weeks. Now, an AI copilot models 60,000 items in four hours to simulate lower-carbon recipes.

4 hoursAssessment Timelinevs weeks or months
via microsoft.com
Published Apr 24, 2025
Medtronic logoM

Medtronic

Pharmaceuticals & Biotech|Enterprise
up to

Engineering document analysis

Identifying materials required manually scouring intricate drawings. AI now extracts specs into a database for instant search.

90%Extraction Accuracy
via ibm.com
Published Jul 23, 2025

123 AI case studies in Data Extraction

Inriver logoI

Inriver

Retail|Mid-size
up to

Product data management

External translations bottlenecked product launches for up to six weeks. Now, AI agents instantly translate and generate global content.

50%Workflow Speed Increase
via microsoft.com
Published 4 days ago
Hexagon logoH

Hexagon

Industrial & Manufacturing|Enterprise
up to

Industrial document processing

Engineers spent 2–3 days manually tagging complex diagrams. AI now extracts that data in under an hour, improving accuracy.

$3.9MProjected Savings
via microsoft.com
Published Jun 23, 2025
See All in Data Extraction

Explore use cases

Data Extraction(155)|Support Chatbot(255)|Enterprise Search(223)|Workplace AI(201)|Code Generation(181)|Document Drafting(119)|Voice Agent(117)

96 AI case studies in Consumer Products

Coca-Cola Andina logoC

Coca-Cola Andina

Consumer Products|Enterprise

HR support

Routine queries burdened HR. Now, an AI WhatsApp agent instantly answers remote factory workers, escalating complex issues to HR.

via microsoft.com
Published Mar 19, 2026
PepsiCo logoP

PepsiCo

Consumer Products|Enterprise

Workforce collaboration

Disparate tools slowed 320,000 employees. Unifying on Teams and Copilot connected the workforce and embedded AI into daily habits.

via microsoft.com
Published Feb 19, 2026
See All in Consumer Products

Explore industries

Consumer Products(102)|Software & Platforms(600)|Financial Services(306)|Healthcare Providers(248)|Technology(171)|Professional Services(168)|Retail(147)

650 AI case studies in Product Engineering

Indeed logoI

Indeed

Software & Platforms|Enterprise

Talent acquisition

Repetitive coding slowed R&D. Now 80% of engineers use agentic tools to automate work, saving up to 2 hours weekly per person.

8 hoursWeekly Time Savings
via openai.com
Published Jan 27, 2026
Bosch Digital logoB

Bosch Digital

Technology|Enterprise

Software development

Manual testing consumed 20% of developer time. Now, 1,500 engineers use AI agents to auto-generate tests and prototype solutions.

via sap.com
Published Dec 1, 2025
See All in Product Engineering

Explore functions

Product Engineering(1,295)|Customer Service(405)|Knowledge Management(275)|Operations(262)|Sales(176)|Marketing(160)|Legal & Compliance(134)