AI case study

FavouredVideo ad production

Shipping products to actors took 10 days per video. AI avatars now generate 100 variants in a morning without a camera.

Published|11 months ago

Key results

Production Time
~2 hours
vs 10 days
Monthly Ad Variants
50-100
vs 10-15 variants
Videos Per Morning
100
vs 20 per day

Result highlights

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The story

Context

A UK-based performance marketing agency manages campaigns for clients ranging from start-ups to legacy brands like Avon and Kodak.

Challenge

Traditional video production required shipping physical products to actors and waiting up to 10 days for a single user-generated content asset. This...

Solution
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Quotes

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Use case

Favoured's Video ad production is part of this use case:

Digital Avatar
39 case studies(+29% YoY)
Proven impact?
LowModerateVery Strong
3.1Moderate
2.3Lowwithin Consumer Products
2.8Lowwithin Marketing

The company

Performance marketing agency specializing in growth hacking and creative production.

IndustryConsumer Products
LocationLondon, England, United Kingdom
Employees11-50
Founded2017

The vendor

AI video generation platform for business messaging, marketing, and localization.

IndustrySoftware & Platforms
LocationLos Angeles, CA, USA
Employees51-250
Founded2020

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