AI case study

Rapid, culturally-aware support

by
SK Telecom
Context

SK Telecom integrated Anthropic's Claude on the Amazon Bedrock platform to power both in-call assist and post-call processing solutions. They implemented a custom in-house RAG model combined with real-time document search and automated summarization, classification, and sentiment analysis to augment call center operations and support culturally nuanced customer interactions.

Results

34% increase in LLM response quality; 68% reduction in low-quality responses; performance improved from 3.3 to over 4.3

Results not reported in the source
Region
Asia
Published
February 28, 2025
Agent type
Customer Agents
AI provider
Anthropic
Models/tools
Not disclosed
ICE score
448
The ICE framework in this database provides a quick way to assess the feasibility and potential impact of AI use cases, with higher scores signaling more actionable opportunities.

Impact: Potential benefits to the business.

Confidence: Likelihood of achieving expected results.

Ease: Simplicity of implementation in terms of resources and time.

ICE Score: Calculated by multiplying the component scores.

Note:
Each score is AI-generated based on available data and should be viewed merely as a general guideline for deeper exploration of the use cases.
Impact
8
Confidence
8
Ease
7

17

AI use cases in

Telecommunications

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Vodafone Group

Telecommunications
Use case
Faster customer issue resolution
Context

Vodafone uses Azure OpenAI Service, Azure AI Foundry, Microsoft Copilot, and Azure AI Search to enhance their virtual assistant TOBi and develop SuperAgent to assist customer service agents. TOBi uses conversational AI to handle customer inquiries, while SuperAgent helps agents solve complex problems faster.

Wrtn Technologies

Telecommunications
Data Agents
Quick win
Use case
Scalable, compliant superapp
Context

Wrtn Technologies leveraged Microsoft's Azure OpenAI Service with its newest o1 models to power a localized AI superapp, integrating features such as intelligent search, conversational chat, and code generation into its platform. They implemented the solution by incorporating Azure AI Foundry and Azure AI Content Safety to ensure secure data residency and regulatory compliance, streamlining both consumer interactions and internal development workflows.

Bell Canada

Telecommunications
Use case
Optimizing contact center operations
Context

Bell Canada has built customizable contact center solutions for its business customers that offer AI-powered agents to address callers, and Agent Assist, which listens when a human agent is on, offering suggestions and sentiment analysis.

Models/tools
No items found.
...
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172

companies using

Customer Agents

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Use case
Secure on-premises AI
Context

NVIDIA partnered with Google Cloud to enable on-premises agentic AI by integrating Google Gemini models with NVIDIA Blackwell platforms and Confidential Computing, ensuring data sovereignty and regulatory compliance for sensitive enterprise operations. The solution further optimizes AI inference and observability by deploying a GKE Inference Gateway alongside NVIDIA Triton Inference Server, NVIDIA NeMo Guardrails, and NVIDIA Dynamo to enhance secure routing and load balancing for enterprise workloads.

Models/tools
...
7
Use case
Faster tax form processing
Context

Intuit integrated Google Cloud’s Document AI and Gemini models into its GenOS platform to automate the autofill of ten common U.S. tax forms, including complex 1099 and 1040 forms. The solution extracts and categorizes data from uploaded documents, drastically reducing manual data entry for TurboTax customers. This integration streamlines tax preparation workflows and improves speed and accuracy.

Models/tools
...
2
Use case
Optimized CX workflows
Context

Capgemini partnered with Google Cloud to develop industry-specific agentic AI solutions that automate customer request handling across multiple channels such as web, social, and phone. The implementation integrates Google Agentspace, Customer Engagement Suite, and Agent2Agent interoperability protocol into existing customer service infrastructures to enhance personalized support, call routing, and workflow automation. This advanced solution transforms customer experience by streamlining communications and enabling proactive engagement.

Models/tools
...
3
Explore agents

104

solutions powered by

Anthropic

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Use case
Fast content creation
Context

Cox Automotive integrated Claude via Amazon Bedrock into its portfolio by first creating a sandbox environment to evaluate performance metrics and then selecting Claude 3.5 Sonnet for complex tasks and Claude 3.5 Haiku for high-volume content generation. They automated personalized dealer-consumer communications, generated engaging vehicle listing descriptions, and produced SEO-optimized blog posts, while also streamlining internal data governance through automated metadata generation. This integration optimized operational efficiency across marketing and internal data processes.

Models/tools
...
2
Use case
Reduce report writing burden
Context

Quillit integrated Anthropic’s Claude to automate qualitative research tasks by summarizing interview transcripts, generating contextual citations, and threading conversation data into comprehensive reports. They implemented the AI tool into their existing research workflow within three months, streamlining report writing, transcription, and analysis while ensuring data security and high precision.

Models/tools
...
2
Use case
Democratized data access
Context

Block implemented Anthropic’s Claude models (Claude 3.5 Sonnet and Claude 3.7 Sonnet) on its Databricks platform to power its internal AI agent, codename goose. They integrated the LLM using secure OAuth-enabled connections and a custom MCP server to connect internal databases and tools, enabling employees across all roles to auto-generate SQL queries, analyze complex data, and automate workflows. This agentic integration streamlined software development, design prototyping, and data analysis by translating user intents into actionable insights.

Models/tools
...
2
Explore AI providers

78

AI use cases in

Asia

See All
Use case
Faster retail transformation
Context

TCS partnered with Google Cloud to integrate advanced AI and generative AI capabilities into retail service offerings. They launched the Google Cloud Gemini Experience Center at their Retail Innovation Lab in Chennai, enabling retail clients to ideate, prototype, and co-develop tailored AI solutions that optimize supply chain, warehouse receiving, customer insights, and content creation. This approach automated processes using tools like Vertex AI Vision for warehouse receiving and leveraged Vertex AI with Gemini 1.5 Pro and speech-to-text to transform service centers.

Models/tools
...
4
Use case
Efficient data handling
Context

LY Corporation leveraged OpenAI’s API to integrate advanced generative AI into its flagship services, including a GPT‑4o-powered LINE AI Assistant and GPT‑4 enhancements in Yahoo! JAPAN Search for summarizing reviews and generating travel plans. They also deployed SeekAI, an in-house productivity tool using RAG to rapidly retrieve information from internal documentation, streamlining employee inquiries and operations.

Models/tools
...
2
Use case
High-volume student queries
Context

Physics Wallah developed 'Gyan Guru', a hyperpersonalized conversational study companion to address the unique academic and support needs of its 2 million daily users. The system was implemented by indexing over one million Q&As and ten million solved doubts in a vector database, then leveraging a Retrieval-Augmented Generation (RAG) approach integrated with Azure OpenAI to deliver individualized, context-aware responses. This integration streamlined various student interactions including academic queries, product-related issues, and general support, reducing reliance on human subject matter experts.

Models/tools
...
1
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Thoughts & ideas