Connected-Stories built an AI creative assistant leveraging Google Cloud's Gemini to analyze creative briefs and generate sophisticated content strategies. The system integrates Vertex AI for model processing, Imagen and PaLM 2 for generating visuals and text, ensuring multimedia content meets brand guidelines. It streamlines the creative workflow end-to-end by integrating first-party data and real-time performance tracking, driving personalized content at scale.

Puma uses Imagen (Google’s image generator) to customize product photos on its website, ensuring they’re locally relevant across markets.

Motorola’s Moto AI leverages Gemini and Imagen to help smartphone users unlock new levels of productivity, creativity, and enjoyment with features such as conversation summaries, notification digests, image creation, and natural language search — all with reliable responses grounded in Google Search.

Procter & Gamble has created an AI tool based on Imagen (Google’s image generator) that creates photo-realistic images and creative assets. It enables their marketing teams to spend more time focusing on high-level planning and improving the customer experience.

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