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700+ battle-tested AI case studies to supercharge your strategy
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4 AI case studies using custom gpts
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Fanatics Betting and Gaming uses ChatGPT and custom GPTs across its finance department to automate vendor identification, contract summarization, and data analysis, freeing up time for strategy and higher-impact work.
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BBVA, a global financial institution, widely adopted ChatGPT Enterprise, creating over 2,900 custom GPTs within five months. By integrating ChatGPT into various departments, BBVA empowered its 125,000 employees to develop tailored AI solutions that enhance efficiency, spark creativity, and streamline workflows. This democratized AI access enabled rapid prototyping, reduced project timelines from weeks to hours, and facilitated the sharing of expert knowledge across the organization.
Upwork gives ChatGPT Enterprise access to all employees, with team members using it to build custom GPTs to streamline repetitive work, coding & QA, generating sales scripts, optimizing content for SEO, and more. They’re also integrating OpenAI’s GPT models into their customer-facing apps with UMA – Upwork’s Mindful AI.
Klarna uses OpenAI's AI assistant to enhance the shopping and payments experience for 150 million consumers globally. The AI manages multilingual customer service, refunds, and returns, reducing query resolution time from 11 minutes to under 2 minutes. Additionally, Klarna integrates ChatGPT Enterprise across the organization, empowering 90% of employees to use generative AI for various tasks, significantly boosting efficiency.
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